Generation ZALPHA

View Original

Kidfluencer Ryan Kaij


#kidfluencerRyan Kaij

Young children are also influenced by these social media channels. Kidfluencers reach out to children through videos with unconscious advertising. Kidfluencer Ryan Kaij, known for his youtube channel with 24.7 million subscribers and Nickelodeon Ryan's Mystery Playdate series, is also committed to the cause. The 8-year-old Ryan Kaij not only spreads information about the Corona Crisis to other children but also acts upon it. He did this, among other things, by raising half a million dollars to support the medical relief effort.

Ryan Kaij also interviewed the Administrator of Centers for Medicare and Medicaid Services, Andy Slavitt. He explained why children are not allowed to see their friends, to go to school, or to visit their older relatives. He encouraged young children to persevere and stay at home.

In addition to this interview, young children can find COVID-19 related content. They can find answers to such questions as to whether pets can get Corona. They can find tips on how to stop the spread of Coronavirus. Ryan's platform also offers an opportunity for parents to participate in online activities, ranging from scientific experimenting together, to cooking and educational tasks.


kidfluencers youtube generation alpha covid-19 business video marketing